Case study · Travel and Watersports
Cayman Kind Watersports | Private Charter Booking Website
A website for private boat charters around Grand Cayman that helps travellers choose destinations, pick their time on the water and request a custom trip.
The challenge
A private charter is a considered purchase, often researched on a phone while travelling. Visitors compare durations, destinations, group size and add-ons, and many do not know the island well enough to judge how much fits into one outing.
What we built
- Homepage leading with the private-boat proposition and known destinations such as Stingray City and Starfish Point
- Charter-options content explaining hour-based trips priced per boat, not per seat
- Destination pages describing stops that can be combined
- Custom charter enquiry form with name, email, WhatsApp and preferred dates
- Optional activities, terms and cancellation information
Design and experience
The visual story is destination-led, with underwater and island imagery providing the motivation, while itinerary and pricing details help people judge what is practical. The site makes the difference between booking a destination and booking hours with a chosen route easy to understand.
The results
- Clear booking and estimate routes from the homepage
- Custom trip requests arrive with dates and contact details
- Pricing model explained before the enquiry
Website screenshots
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